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MLT Newsletter

May 2002

 

Supermarkets in California Serving Natural & Organic Foods

Headlines

1

Awards Given to Petaluma On
Food Safety and Environment


Petaluma Poultry's feed mill, Willowbrook Feed, competed against approximately 60 producers .......

2

Food Safety in Japan: 
It's A Big Issue as
The Industry Faces 
Tough Challenges?


 Never before, perhaps, has a government advisory panel made such a scathing attack on public policy. The final report on bovine spongiform encephalopathy, or BSE, ......

3

President Bush's Speech
at the NCBA in 
Denver, Corolado


THE PRESIDENT: ....... I really appreciate my new hat. I'm looking forward to wearing it in Crawford. I don't get to spend enough time there but, when I do, I really enjoy being around the cows. .....

1. Awards Given to Petaluma On Food Safety & Environment

Petaluma Poultry Earns Safety Award 

Willowbrook won the award for the 4th year in a row

Sonoma County, CA, March 22, 2002 - Petaluma Poultry's feed mill, Willowbrook Feed, competed against approximately 60 producers in California to receive the Industry Safety Award presented annually by the California Grain and Feed Association (CGFA). With a perfect safety record for 2001, Willowbrook won the award for the 4th year in a row. Kevin Clutter, Director of Technical Services for CGFA, said "Willowbrook Feed has much more than a great safety record. It has commitment from the management and unmatched involvement of the employees. Everyone appears to buy in and support the safety program."

The mill, located near the Redwood Highway in east Petaluma, produces the feed for all of Petaluma Poultry's birds: Rocky the Range Chicken, Rocky Jr. and Rosie the Organic Chicken. For the past 15 years Willowbrook Feed has produced antibiotic-free feed made of corn and soy, with no animal byproducts. Willowbrook also supplies the certified organic feed used in the production of Rosie, the first chicken to carry a USDA-approved organic label.

The CGFA award is the second honor presented to Petaluma Poultry this year. In February, Petaluma Poultry received the Environmental Business of the Year 2002 award from the Sonoma County Conservation Council.

(from Petaluma Poultry Website)   

 

Petaluma Poultry Wins Environmental Award

 


 Sonoma County, CA, March 1, 2002 - Petaluma Poultry, Sonoma County's pioneering free range and organic chicken producer, has received the Environmental Business of the Year 2002 Award from the Sonoma County Conservation Council. The award is presented annually in recognition of a company's leadership and commitment to the environment.

Petaluma Poultry's application documented the environmental achievements of each company department: the hatchery, feed mill, chicken ranches, processing plant and administration/sales offices. Examples include retrofitting the lighting on ranches to conserve electricity, a waste management program put in place at the processing plant and a consistent reduction in the use of natural gas while increasing production levels. In 2001, Petaluma Poultry participated in cutting edge research, using ozonation to sanitize water in the processing plant. The experimental methods have the potential to replace chlorine with ozone as a sanitizing agent, producing major environmental benefits. The company established an eleven-member Sustainability Team in 2001.

Eric Arnow, vice president of the Environmental Business Council, announced the award, noting that Petaluma Poultry's business cards read: "Our farming methods strive to create harmonious relationships in nature sustaining the health of all creatures and the natural world."

California State Senator Wesley Chesbro and State Assemblywoman Pat Wiggins both presented Petaluma Poultry with citations of achievement during the award banquet held February 23 at the Veterans Hall in Sebastopol. Over 300 people attended the event.


(from Petaluma Poultry Website)   



2. Food Safety in Japan: The Industry Faces Challenges

(from The Japan Times on April 5, 2002) 

Secure food safety

Never before, perhaps, has a government advisory panel made such a scathing attack on public policy. The final report on bovine spongiform encephalopathy, or BSE, popularly known as mad cow disease, submitted Tuesday by a 10-member investigative committee, points out that the government made a "grave policy mistake" in dealing with the problem. It also makes clear that the institutional and legal framework for securing food safety is "defective" and that the collusive ties between politicians and bureaucrats "contributed to opaqueness in policymaking."

The committee, consisting entirely of private experts, has done a remarkable job. It has examined mountains of data presented by the agriculture and health ministries and has disclosed everything it discussed. The report was prepared with no help from bureaucrats. The result is an indictment of structural defects in food-safety administration.

Indeed, the report marks a milestone in the nation's administrative history, not only because of its sharp criticism of food-safety policy but also because of the way in which the investigative committee was run. "We have had a majority of people behind us," said the chairman, Mr. Masao Takahashi, professor emeritus at Kagawa Nutrition University.

Now the ball is in the court of Prime Minister Junichiro Koizumi's administration. The task ahead, of course, is to revamp food safety administration along the lines proposed by the report, with the primary focus on consumer protection. Basically, that is the only way to restore public trust in the safety of beef and related foods. Creating an independent food safety watchdog -- a key committee recommendation -- is a pressing priority.

The report is a woeful reminder that the government initially had little or no real sense of crisis about BSE, much less a plan of action to prevent it. Bureaucrats failed to learn from the mistakes committed by European nations in allowing the disease to spread as it did. In other words, the government showed itself to be incompetent as well as negligent in coping with the crisis.

Japan continued to import contaminated meat-and-bone meal, the cattle feed believed to be the source of BSE, from Europe in the 1990s. So it was a matter of time before cows here contracted the disease. But no action was taken to ban the use of the feed; only nonbinding "administrative guidance" was given, meaning that cattle farmers were left to their own devices. Thus the government committed a "grave policy mistake."

Warnings from the World Health Organization and the European Union were all but ignored despite the growing need for international cooperation in disease prevention. Details of those warnings were not disclosed here. In 1990, when the number of BSE-infected cattle sharply increased in Britain, the British government sent a report to the Ministry of Agriculture, Forestry and Fisheries on its measures to ban the use of meat-and-bone meal, but little heed was given to the document.

Thus the government passed up a number of opportunities to place its own ban on the bone meal. In 1996, a government council heard an expert opinion calling for a ban, but the agriculture ministry lacked the will to take preventive action because the ministry's chief concern was to promote agriculture, not to protect consumers. Says the committee report: "Japan's laws, systems, policies and administrative organizations (related to agriculture) are legacies from the period of food shortages in which producers took precedence over consumers."

The producer-first policy was also promoted by Diet members elected from rural constituencies, particularly those of the Liberal Democratic Party. "Many legislators themselves formed powerful pressure groups to pursue producer-oriented policies," says the report, without mentioning the LDP by name. Absent is the description "LDP agricultural tribe," a reference made earlier in the draft of the report.

The BSE problem has also revealed a serious lack of coordination between the agriculture and health ministries, which followed their own separate safety policies. This is a major flaw in vertically integrated administration that must be corrected at all cost.

The proposed reforms represent steps in the right direction. These include (1) giving top priority to consumer protection, (2) establishing an integrated safety system reaching from "the farm to the table," (3) introducing risk-analysis methods, and (4) respecting advice from scientists and other specialists.

The government has its work cut out: drawing up specific reform plans in six months, as recommended by the committee, and putting them into practice without fail. In doing so, the government, from Prime Minister Koizumi on down, should listen with an open mind to what consumers and producers have to say.

(from an article appeared in The Japan Times: April 5, 2002)


    Taking a phone call from an athlete's family, President George W. Bush sits with America's Olympic athletes during the opening ceremonies for the 2002 Winter Olympic Games in Salt Lake City, Utah, Feb. 8. White House photo by Paul Morse.


3.
President Discusses Ag Policy at Cattle Industry Convention 
 

President Discusses Ag Policy at Cattle Industry Convention/Trade Show Denver Convention Center - Denver, Colorado

THE PRESIDENT: Thank you all very much. It's great to be here, thank you very much. Well, thank you very much. I'm really honored to be here. I really appreciate my new hat. (Laughter.) I'm looking forward to wearing it in Crawford. I don't get to spend enough time there but, when I do, I really enjoy being around the cows. (Laughter and applause.) 

I find it such a relaxing place, a place to stay in touch with what's important in life, and Laura and I love what we do; we love our new address. (Laughter.) But I can assure you, when it's all over, we're going back to the ranch. (Applause.) 

I want to thank my friend, Lynn, for inviting me here. And thank you all for such a warm greeting and giving us a chance to come. I'm here to share with you some thoughts about our nation, how to improve our economy, and the strength of our character. 

You know, I gave a State of the Union the other day and I reminded the nation we're at war. We've got tough economic times, we're in a recession. But our nation has never been stronger. (Applause.) And someone who has shown incredible strength and calm during a time of national crisis has been my wife, Laura. (Applause.) A lot of it has to do with the fact that she had a great mom and a wonderful dad. I think a lot of it has to do with the fact that she was born and raised in the West. (Applause.) People around the country are now figuring out why I married her. A lot of them are trying to figure out why she married me. (Laughter.) 

I appreciate so very much traveling today with our Secretary of Agriculture, Ann Veneman. (Applause.) Ann's doing a really good job for the country. You know, one of the things that concerned me a lot is to make sure that hoof and mouth never made it into our land. I've talked to Ann a lot about it. I said, whatever you do, you make sure we stop it. And she did, along with a lot of other good folks who work for the Agriculture Department. I'm proud of her efforts. I'm proud of her genuine concern about the farmers and ranchers of the country. And I appreciate her strong leadership. (Applause.) 

I'm proud to be traveling with members of the United States Congress who understand the importance of agriculture in the life of our country. One such man is a guy from West Texas. In 1978, I ran for the very seat he holds; I lost, he won. (Laughter.) He's the Chairman of the House Agriculture Committee, a really good friend and a good man out of Lubbock, Texas, Larry Combest. (Applause.)

(.................. To continue reading, please click below URL)

http://www.whitehouse.gov/news/releases/2002/02/20020208-1.html



(From the Editor: May 2002)

In the food industry, the number one priority is always placed on "Safety" before anything. However, a variety of incidents prevailing in Japan since the first BSE issue put on the table in 2001, it seems that this BSE problem is just only a part of the whole cake. The recent food labeling malpractices detected by the authorities in Japan are showing that these labels are not valid in a number of cases that include milk, chicken, beef, vegetables etc. In contrast to this irregular  incidents in Japan, we are very happy to report to you that our Petaluma Poultry Processors has received two awards from the Californian institutions on "food safety and environment" which are the keys in the agricultural industry today.

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Since our debut of Internet web site was made in the summer of 1998, this web site is more than three years now. We, MLT, continues its efforts to keep updates on relative business information about the industry and hopes to bring readers with more valuable and interesting information. We focus all of our time and effort to "organic" foods so as to keep our eyes on "healthiness, freshness, cleanness" of our quality life today. And we always appreciate your support and welcome your comments and suggestions, thank you.

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